Customer Case Study

Green LOOP pallets to be RFID tagged in
smart approach to moving materials

Industry first will see The Pallet LOOP offer
users access to powerful sustainability and cost saving data

In an industry first for UK construction, The Pallet LOOP today announces that each reusable green pallet it produces and puts into the sector will be fitted with a radio frequency identification (RFID) tag – a move that is set to generate huge amounts of data about the movement of pallets and associated building materials nationwide as they pass through the supply chain.

Equipping each of its pallet with an RFID tag, containing a small chip, will give The Pallet LOOP the ability to scan pallets in and out of its production and collection sites nationwide. For The Pallet LOOP, this investment will give the business accurate, up to date information about the number of pallets issued to customers and, more importantly, collection and recovery rates. Crucially, for users of The Pallet LOOP, the information will also prove invaluable – revealing fascinating insights about the financial and carbon savings they are achieving. Long-term, all building products users through the construction supply chain could access information about pallet and associated product dwell times, setting them on a course to achieving greater efficiencies.

As part of its offer, The Pallet LOOP provides all its customers with access to a special reporting platform, where they can view and download information about the number of pallets returned and the money saved on collections versus disposal via a skip. The system also provides information about the amount of carbon saved and trees repurposed, which can be used in sustainability reporting. This data can be automatically e-mailed to customers or can be generated manually – depending on requirements.

The Pallet LOOP’s RFID technology is being supplied by MiTEQ – a specialist business providing fully integrated automation and tracking solutions using RFID technology. The Pallet LOOP has ordered more than a million tags for the circular economy pallets it is producing, which are due to hit the building materials supply chain in the coming months. 

Commenting, Steve Ottaway, Chief Operating Officer (COO) at The Pallet LOOP said: “When we launched The Pallet LOOP, our main objective was to solve the problem of pallet waste by providing a range of pallets that are stronger, standardised in their design, and suitable for reuse. However, we also knew there was an opportunity to make our pallets smarter. In supply chain management and logistics, data has always been king. That’s now also the case for sustainability – with companies needing facts and figures to incorporate into their ESG work and annual reports. LOOP customers already using our PowerBI reporting platform love the detail it provides about the single use pallets we are collecting from their sites. This information will be further enriched when our green pallets, tagged with MiTEQ’s RFID technology, hit the market.” 

Alex Whiting, Managing Director for MiTEQ, said “The Pallet LOOP’s investment in RFID is a testament to the power of the technology, not only for managing millions of assets within the business but to supporting a longer-term sustainability goal to reduce wastage and create a stronger circular economy that delivers value for customers. MiTEQ’s unique innovation process enabled us to really explore and understand The Pallet LOOP team’s requirements, collaboratively develop a solution and test it. We are now excited to deploy it into the market.”
Once fitted to the pallets, MiTEQ RFID labels – which are robust, waterproof and abrasion resistant – can be read either by a hand-held or a static scanner employed at The Pallet LOOP’s manufacturing and repatriation sites. Tags utilise unique ID numbers for the pallet, which allow for the tracking of customer shipments, pallet returns and to identify where the pallet was made and originally delivered. The system can scan and read multiple tags simultaneously, from a distance of at least three metres, enabling The Pallet LOOP to quickly scan pallets in and out, on vehicles, or in stacks on site.

MiTEQ, one of Britain’s fastest growing companies, are specialists in asset location and management tracking with over 30 years of experience enabling businesses to efficiently manage and track their assets and inventory through the power of radio frequency identification (RFID) technology by providing customer-centric technology expertise and operational guidance. MiTEQ’s unique innovation process results in creating bespoke solutions that significantly improve operational efficiency and reduce losses. Along with significant experience in Transport & Logistics, MiTEQ work across a range of industries from tracking retail stock and inventory to supporting field service operations for the some of the largest energy & utilities companies. MiTEQ support the end to end design, development and implementation of bespoke asset management and tracking solutions. To find out more, please head to www.miteq.co.uk or get in touch using MiTEQ’s contact form

Further information about when The Pallet LOOP’s green pallets will enter the construction market will be announced in the coming weeks. When The Pallet LOOP’s circular economy pallets enter the building materials supply chain, there will be a PayBack of up to £4 available for every green pallet put back into the LOOP by registered companies. 
Manufacturers interested in distributing building materials on The Pallet LOOP’s distinctive green pallets, should email sales@thepalletloop.com

Merchants, distributors, principal contractors, housebuilding companies and waste contractors wanting to return pallets to The Pallet LOOP should email setmeup@thepalletloop.com. Pre-registered users can book collections by emailing: collections@thepalletloop.com

Further information about The Pallet LOOP registration and collection process is available at www.thepalletloop.com or in this onboarding video.

The Pallet LOOP and MiTEQ will be promoting their collaboration at Intralogistex on the 19th and 20th March at The NEC in Birmingham. Visit the team at Miteq’s Stand (130). You can also hear the team speak about the importance of RFID tracking for The Pallet LOOP during the Intralogistex conference. Alex Whiting and Steve Ottaway will be hosting a session on Tuesday 19th March at 12:05pm. You can also listen to a podcast about the technology on

About The Pallet LOOP 

The Pallet LOOP is a transformational, circular economy, pallet reuse scheme that is on a mission to eliminate avoidable pallet waste in the UK construction sector. Founded by some of the biggest names in the UK pallet industry, The Pallet LOOP provides construction companies with a greener, leaner, safer and smarter way of transporting building materials. Shifting the sector away from the current pallet practice of ‘deliver, distribute and discard’ to the principles of ‘recover, repair, reuse’, The Pallet LOOP incentivises pallet returns via a cost-effective, easy-to-administer system that pays up to £4 back for every green pallet put back in the LOOP by registered return partners. Offering a fast, efficient service for the collection of its distinctive green LOOP pallets, plus single use pallets, The Pallet LOOP is committed to helping the UK construction industry cut its consumption of timber for pallet production, improve its sustainability credentials, and increase its contribution to the nation’s zero waste and zero carbon ambitions. The Pallet LOOP is part of the UK’s largest forestry and timber business, BSW Group, and a member of Binderholz – Europe’s leading timber processing operation. For more information go to: www.thepalletloop.com or follow the team on LinkedIn at: https://www.linkedin.com/company/thepalletloop